Consistency Counts a lot

An Interview with Mr. Waqar Mehdi,Advisor to Chief Minister Information,Govt. of Sindh.

Interview by, Bushra Khalid

“Pakistan’s image is really changing in the eyes of the world, especially after the recent developments in the war against terror. The world can see that how the people of Pakistanis have sacrificed their lives in the war against terror in their country. They still have to face many difficulties and have to face many issues economically as well as socially but, they are fully cooperating against terrorism. I can understand the feelings of many people in the Northern areas. Pakistan is a Front Line State. Europe and other countries understand that Pakistan had to suffer a big loss in the war against terror”, Waqar Mehdi, Advisor to Chief Minister Information, Govt, of Sindh

Q. What is the role of the advisor to Chief Minister in this age of digital media?

It is the time of Modern Technology and Computers. You can say that now media is on a fast track system. Introduction of new and advanced technologies have brought a great revolution in the digital world. As an advisor to Chief Minister Information, I keep myself updated with all the news and updates. Besides other means, I also try to utilize the digital means to stay connected with media and people and to understand their problems. The main thing is whatever type of media it is, if a person is determined, hardworking, he can perform his duties in a best way by any means.

Q. What are the challenges that you face as an advisor to Chief Minister Sindh?

By the grace of Allah, I don’t really have to face any tough challenges as I have a better understanding and knowhow with people. My work is mostly related to media, so I have to keep myself updated with news and updates and I try my best to resolve the issues of the public by means of media. I also try to put forward a clear point of view of the Government at different circumstances.

Q. What are the responsibilities of the media in reporting and covering news and events?

Media should portray the real picture of the society. As you must have felt yourself that, many times some of the media channels deliver news which is not at all related to the reality. Some media channels should avoid spreading negative sensation among people. Media should be free and I agree with that but, some media channels and newspapers take negative advantage of this freedom. All have the right to point out negative points of the Government; all have the right to give suggestions. Government is always here to hear and correct its mistakes but, what some of the media channels do is to just create negative sensation and false impact. This is very wrong and hurting. Such actions have made people the victim of tension and worries.
Let’s take an example of a common working or businessman, I have noticed that many times some of the media channels deliver news with much negative exposure, the man who is necessarily out for his work is forced to leave his work by his relatives and asked to come back as soon. I am sorry to say that some of the media channels become too much exaggerative while delivering news. However, some channels and newspapers are giving a fair and true performance. There should be a fair and just media in the country.

Q. What is the Government’s role in the development of a fair and just media in the country?

Government is always ready to provide every kind of help to media. In the previous days, we were being told by the owners of the newspapers that GST is being applied. We took actions to withdraw it after they shared their issues with us. Government always gives full support and facilities to Media and Journalism. Government wants the freedom of media and Government has even cooperated with media during different circumstances. Media should use this freedom with justice and should play a fair character.

Q. How is Pakistan’s image changing in the eyes of the world after the recent developments in the war against terror?

Pakistan’s image is really changing in the eyes of the world, especially after the recent developments in the war against terror. The world can see that how the people of Pakistanis have sacrificed their lives in the war against terror in their country. They still have to face many difficulties and have to face many issues economically as well as socially but, they are fully cooperating against terrorism. I can understand the feelings of many people in the Northern areas. Pakistan is a Front Line State. Europe and other countries understand that Pakistan had to suffer a big loss in the war against terror.

Q. How do you assess the current law and order situation in the province? What measures in your opinion should be done by the government to control this situation?

The current law and order situation in the province has got better.Specially, we, with the help of police have taken control over the kidnappings on high way. Government is fighting hard against the target killings and crimes in the province. Government is taking strict security and other measures. Government always tries its level best to fight against terrorists and criminals. For that we also want the support of people. These people are in our boundary and only with people’s support and cooperation we can make the situation better.

Q. According to you, what steps should be taken to control the continuous target killings in Karachi?

Target killings can only be controlled with awareness and cooperation. Government is trying its level best; we want full support and cooperation of people in this regard.

Q. What tools do you apply to keep appropriate checks and balances on the media in the country?

Government can only request the certain owners of each media channels and newspapers to be fair in delivering news and information. We don’t really want to put checks, because then we are being blamed for being an obstacle for the freedom of media and journalism. Media shouldn’t just portray the negative image of the Government. Media should itself be fair in using the freedom of media.

Q. Being a busy person, how do you manage your daily routine?

I am a person with consistent nature. A person with consistent nature is always able to manage everything. I believe that if a person possesses the quality of determination then he can manage everything in life, no matter how busy he is. I read newspaper in the morning, and then I come to office bit late in morning as I stay back in office bit late at night. I prefer to spend at least an hour with my family after I come back home. In the evening, if I have to attend any social gathering, I attend that. I never mix my professional and political life with my family and private life.

Q. What message would you like to give our readers?

I want to give this message that if this society will be educated then there will be lesser problems and lesser crimes. Everyone should give priority to education. Parents should concentrate on their children’s education as education plays a main role in defending a child from the negative effects of the society. People should learn to be patient to bring peace in the city. One should follow the right media and should cooperate in fulfilling the dream which Shaheed Muhtarma Benazir Bhutto have seen for Pakistan.

Cricket is the de facto national sport of Pakistan

It is a respectable truth that Hockey is the national game of Pakistan. Besides this truth, one can’t hide this fact that Hockey had almost died in the last 20 years. The only thing which has been consistent in sports is Cricket.

Cricket is one of the most popular games in Pakistan. No doubt that the National Field Hockey Team has won several International Championship matches. It has given a good name to the world of sports in Pakistan. Even with hockey as the national game, it is actually cricket that is being played much widely in Pakistan. It keeps the same popularity as the Baseball with Americans.

Our cricket team is considered as one of the best teams in the global cricket, keeping the top rankings in Test as well as One-day International matches. By tradition Pakistani cricket has been filled with talented players. Pakistani cricket do face many issues and controversies but, it is still the most favorite game of the nation.

Since years, competitions between India and Pakistan have always been expressively charged, as the talented teams from both the countries promote their game to new levels. They have become successful in producing a high quality cricket in the world of sports.

According to the history, during the time of the Partition of India in 1947, and the founding of the separate nation state of Pakistan, cricket in the country developed progressively. Besides that, Pakistan was given a Test Match status at a meeting of the Imperial Cricket Conference at Lord's Cricket Ground on 28 July 1952.When the team of West Indies was on its way to carry out a tour of India in the winter of 1948 and at once, few members of the Lahore Gymkhana , thought of inviting the strong team to Pakistan for one-off test match, this gave the birth to the idea of forming the board of control for cricket in Pakistan.(BCCP), so that an official invitation could be extended to the West Indies cricket board. Later it was being named as PCB, Pakistan Cricket Board.

The first ever recognized Cricket game was played in 1600’s in Southern England. Since then, it has become a loved game and has become the national sport of England in the end of the 18th Century. Pakistan has acquired the same love and passion for Cricket .Cricket of Pakistan has really evolved into a well-admired and constantly played game.

Cricket in Pakistan is loved a lot by people of all ages. As an expression of the love which Pakistanis have for Cricket, Pakistan Cricket Board was formed. This board is accountable for all major cricket events in and around Pakistan. As a matter of fact, Pakistan Cricket Board has helped in organizing and co-hosting the
Cricket World Cup in the years 1987 and 1996.

Looking at the achievements and success of the National Cricket Team, they have won the Cricket World Cup championship in the year 1992.On the other hand, Pakistan cricket team was the runner up in 1999 for the same championship game.
Pakistanis are highly sports oriented by nature and this can be seen in the soul of their bodies. Most of the younger population plays cricket for a healthy life style. Cricket has become the real power and way of living for the people of Pakistan.

Observing the love and passion of the people of Pakistan towards cricket, one can surely understand the value of cricket in Pakistan. A child in Pakistan knows more about Cricket than Hockey. Cricket was the favorite game of Quad-e-Azam Muhammad Ali Jinnah.

Cricket has gained much popularity in the sports world of Pakistan. When the cricket matches are about to start and when our team is on the ground, the nation gets glued to the radio, television or whatever medium they keep. Looking at the love, craziness and passion towards cricket, No one can deny this truth that Cricket is the de facto national sport of Pakistan.

Prevention of cancer - eating the right foods - is it possible?

Cancer is a group of diseases characterized by uncontrolled growth and spread of abnormal cells. If the spread is not controlled, it can result in death.
Cancer researchers have suggested many possible causes of cancer which can most probably be considered as ‘cancer risk factors’.

The cancer risk factors can occur due to any kind of negative action regarding smoking, eating habits (Diet), Lifestyle, Living or working environment and genetics.

One can be on safe side if he would try to apply the precautions against the deficiency in the above mentioned factors. However; it’s been observed that much of the deaths which are being caused by cancer each year are directly related to dietary factors such as types of food, preparation methods, portion size, variety as well as overall caloric balance.
Therefore having a balance in every rate is a prominent step that can prevent one from cancer.

Researchers have collected this fact that a high-fat diet can lead one towards a severe cancer. Excess fat is a well-known reason for the production of free radicals which direct towards many types of cancer.
Besides this, the flow of bile acids into the intestine increases due to a high-fat diet, this can promote colon cancer.

Most probably dark green and leafy vegetables as well as bright yellow, orange and red fruits and vegetables play a major role in preventing a cancer. They are considered as the powerful anti cancer foods as they are useful for every cell in our body.

As for the natural methods of preserving foods, stomach cancer can be caused because of the pickled, cured and smoked products which may occur during the process.

Above all, whenever one goes for grocery, one must try his best to get the fresh and best food for himself.

Natural Disasters

People at some parts of the world consistently suffer due to severe weather conditions. Those Conditions cause much harm to the environment and the property. Thus, as concluded by the experts, we can define this active phenomenon of ‘Natural Disasters’ as: A natural disaster is a calamity or catastrophe brought about by a natural occurrence such as a Thunderstorm, tornado, earthquake, etc., which results in a disruption of the normal functioning of the facility. Basically, natural disasters are the effects of Natural Hazards which can be understood according to experts as: Naturally-occurring physical phenomena caused either by rapid or slow onset events having Atmospheric, geologic and hydrologic origins on solar, global, regional, national and local Scales. They include earthquakes, volcanic eruptions, landslides, tsunamis, floods and Drought. (UNESCO Earth Sciences Programme)
Here, we have illustrated the facts regarding ‘Natural Disasters’ and analyzed as well as observed that damages caused by these ‘Natural Disasters’ can be reduced through many of the major appropriate ways.
Before we go further, we should have this fact in our knowledge that why natural disasters are preferred as one of the most major issues:
• Natural disasters are important to local ecosystems eg, in Australia smoke from bushfires are needed for seeds to germinate.
• Natural disasters often affect people economically and emotionally, other than that
Property is directly affected as well.
• If we would be aware of the natural disasters and their causes, this would guide us regarding the ways of the prevention of bushfire damage.
• Environment is affected by the natural disasters in a number of ways examples: Land, air and water, these are the significant broad areas which can be affected by the natural disasters.
"There are two big forces at work, external and internal. We have very little control over external forces such as tornadoes, earthquakes, floods, disasters, illness and pain. What really matters is the internal force. How do I respond to those disasters? (Leo Buscaglia)” (Disaster Quotations – Quotations, bellaonline.com)
Researchers have declared that capacity of natural disasters is increasing concerning frequency, complexity, scope and destruction. Millions of people have lost their life because of earthquakes, windstorms, tsunamis, floods, landslides, volcanic eruptions and wildfires during the past two decades. Besides that, the society also suffered from vast economic damages suffering a great loss in every way.
Now let’s us focus on each of the basic natural disasters so as to understand the causes and effects of these disasters which in return, may help in forecasting their occurrence more precisely and thus reducing their destructive effects.

Earthquakes

Causes

The layers of the Earth’s crust move towards or away from each other or they can also slide past each other, this movement is many times not smooth so a stress in the crust is being caused due to the friction between the moving layers. Thus, this action leads to faults and the rocks are broken and moved in abrupt jerk within the crack. This results in the occurrence of shock waves because of the active energy stored in the rocks. Therefore, the tremors and vibrations of the Earth’s surface is considered as earthquakes.

Areas under the affect of earthquake

It’s been found out those earthquakes most occur around the Pacific Ocean. One more foremost zone of earthquakes extends from the Mediterranean Sea to the Himalayas. Earthquakes mostly occur along the plane boundaries. Boundaries were earth layers are moving towards each other fall under the earthquake zone.

The effects of Earthquakes

The dreadful vibrations under the ground can cause many buildings to collapse which results in great loss of lives and property. Many times, when an earthquake occurs, the gas mains are broken due to the great shock which further leads towards more damage. When earthquakes occur under the sea or close to the coast, tsunamis can occur. Thus; we can understand through this reality that tsunamis are related to earthquakes.

Factors influencing the amount of damage caused by earth quakes.

One of the major factors is the magnitude of the earthquake. Much of the destruction can be caused by the severe earthquake measure which is above 7 on the Richter scale. Another main factor is the size of the population. Most probably, heavily populated areas suffer the more severe damage. Third main factor is the closeness to the epicenter. Areas located near the epicenter suffer a great damage.

Reduction of damage

To prevent he earthquakes is a very difficult task but, many ways can be applied to reduce the damages caused by the earthquakes. One way is to design and build such strong buildings that can survive the hard vibrations within the ground. Other than that it’s necessary to realize that in some areas which come under the zone of earthquakes, the number of buildings and their heights must be in a certain limit.
As for the damage caused by the occurrence of the fire in the period of earthquakes, such systems can be installed which may cut off the electricity and the suppliers of gas automatically. In order to save the buildings from great damage of fire during an earthquake, nonflammable materials must be brought under use during the construction of the building. Drills can be carried out in some countries which can prepare the population in order to lessen the damage and save as much lives as possible.
The prediction of earthquakes is also a very specific way to reduce the loss of lives. Scientist uses a highly developed equipment to predict he earthquakes, secondly in many countries which are situated near coastal areas, tsunamis warning systems are playing a prominent role. For example In Hawaii, there experts have arranged special tsunamis warning systems.

Volcanoes

A volcano is an opening in the crust of the Earth which ejects materials such as gases and magma. The ejection of these materials as considered as the volcanic eruptions. It can also refer to the features like mountains.

LAVA

Magma when ejected from the Earth’s interior reaches the surface of the Earth. This leads to the concept of the word ‘Lava’.

Areas under the affect of Volcanoes

Areas within plate boundaries are usually under the affect of volcanoes. Besides this, they occur in the form of a belt around the areas of the Pacific Ocean.

The effects of volcanoes

Much destruction can be expected due to a volcanic eruption as it kills many people and destroy settlements. Many times ashes combine with rain water and then produce a thick flowing mud which cans burry thousands of buildings and farmlands. Other than that, a vast amount of carbon dioxide can also result in the loss of several lives. Besides this, those volcanic eruptions may also result in the occurrence of tsunamis due to the huge destructive waves in the ocean.

Reduction of damage

Drills are being organized for the people living near in the areas near volcanoes. They are being taught ways to cope with the nearby eruptions. In sensitive areas students are given helmets for their safety. However, researchers have concluded that in the areas where a certain volcano has not erupted for years then that volcano must be considered as more dangerous as people are normally not prepared for its eruption.

Floods

The covering of water over a land, which is normally dry, is identified as a flood.

Causes

The causes of floods are mostly related to weather such as continues rainfall, melting of snow as well as storm surge.

Continuous rain

The continuous fall of rain can force a tendency for a river to flood. Similarly, when rain falls, water can start to flow over the land resulting in a severe flood.

Melting of snow

It’s also one of the major causes of flood, as the temperature rises, areas where a heavy snow fall had occurred start to get warmer ,thus, snow starts to melt fast which then is the cause of a destructive flood.

Storm surge

Flooding of coastal settlements results in storm surges which are the ultimate cause of the tropical storms, about to be discussed later.

Areas under the affect of floods

Areas near coast, sea and river are considered as the responsive areas in case of floods.

The effects of floods

Flood can drift away an established colony or area in a way that it wraps all the living things and their property and thus destroys the real image of the area. Areas including farms are ruined as well, the vast amount of water cause a severe damage to the plants, fruits and vegetables.

Reduction of damage

Although floods can be predicted by the experts but, most of the floods occur under sudden Happenings. However, it must be brought under observation that the areas which are very much near to the sea can come under destruction at once if a flood occurs.

Tropical storms

Some coastal areas in the tropics become the victim of violent tropical storms every year. These severe storms carry heavy rain and strong winds with them. The word tropical storm has other names as well depending on the type of location. Most probably in Japan, Philippines and China they are known by the name of typhoons. Similarly in Bangladesh and Australia they are identified as tropical cyclones whereas in the Atlantic they are called hurricanes.

Reason for the formation of tropical storms

Tropical storms build up over the temperate oceans when the temperature of the surface increases. It’s been that stated that when the air around the sea gets warm or heated, it develops and rises very swiftly and thus creates and area under an extreme low pressure. After that clouds and rain are formed as there occurs an increase in the heights of the warm moist air. Then after the clash with high pressure this rising warm air absorbs a greater amount of moisture which ultimately causes cumulonimbus clouds and heavy rain.

The effects of tropical storms

Mostly the densely populated areas can be affected in a very severe way causing harm to lives and property. It’s been found out that storms having wind speeds of more than 200 km per hour can destroy crops and houses, uproot trees, damage ships and overturn cars. Storm surges are caused by these tropical storms. They occur when the surface of the ocean is raised by the strong winds into a giant wave. Coastal settlements can be put to harm by these storm surges. As for the green areas, farmers can lose large portion of their land.

Reduction of damage

Changing the house structures and crop patterns can help reduce the damage caused by flood. Houses can be built in such a manner that at least people may find ways to save their lives. Other than that, drought control warning systems can also help in reducing the damage caused by flood. In order to have a good economic development, good governance and proper environmental laws are considered as very prominent. Above all, a greater conception of the processes leading towards the contribution of the increment of a flooding propensity can help to lessen the unpleasant effects on human life, the environment.

Droughts

The phenomenon of a long period in which either the rain falls in a very small amount or it doesn’t fall at all, As drought sets in as the rainfall which is expected doesn’t fall or does not last long. Droughts lead towards the concept of hazards as mostly people are not prepared for an unreliable fall of the rain on their farming areas. Desserts are one of the major examples of the areas under the effect of drought.

The effects of droughts

People living in the areas under the effect of droughts suffer great hardships as they don’t find better solutions to cope with the abrupt lengthy periods of dry weather. As there is a decrease in rainfall, people takes the advantage of the wells over and over again which Leads to the over usage of the wells. Areas under the effect of droughts suffer as their soil of becomes poor and large areas of land becomes infertile. As a result, animals become the victims of death in large number and quality of the crop decreases, the serious lack of food results in famine and death. When people start to migrate in order to remain safe against the harmful effects of the droughts, a large number of people may starve and die on the way.

Conclusion

Scientist and researchers have concluded that although it’s not possible to prevent these natural disasters to occur but we can find and arrange developing ways regarding scientific and technical knowledge in order to increase the resistance against these natural disasters. Warning alarms thus, can play a very important role for this cause. The United Nations General Assembly is following an active process in order to arrange ways to reduce the damages caused by the natural disasters and it also asserted an International Decade for Natural Disaster Reduction. However, it can be observed that alert and active steps must be taken at all times for the safety of the lives of the people, their property and the society.
Thus, it’s been proven that many of the major suitable ways can be applied in order to reduce the damages caused by these ‘Natural Disasters’.
Having an awareness and knowledge regarding these disasters is a must as awareness and knowledge is related to education which leads towards the ways of living a better life. "Knowledge is going to make you stronger. Knowledge is going to let you control your life.
Knowledge is going to give you the wisdom to teach their children. Knowledge is the thing that makes you smile in the face of disaster. (Avery Brooks)” (Disaster Quotations – Quotations, bellaonline.com)

Interview: Mr.Kalim A.Siddiqui

Mr.Kalim A.Siddiqui is the President of Petroleum Marketing Business in Byco Petroleum Pakistan Limited (BPPL). He has done his bachelor in Chemical Engineering and Masters in Chemistry. He is a dominant market player.Presently,He is leading Byco’s Petroleum Marketing Business.He possesses global experience in business development,system re-engineering,streamlining processes,management of supply chain,marketing and sales and operations management.Since 30 years,he has been holding various senior management positions in the oil industry.
He has served the oil industry to a greater extent and it is his sincerity and hard work that has been serving the Petroleum Marketing Business in an outstanding way. Jewel Time had the honor of meeting Mr.Kalim A.Siddiqui who has proved to be a faithful and an exceptional professional.

JT. Tell us something about your professional background.

I am a Chemical Engineer by profession. I have completed my education from United Kingdom and I have worked there as well. Besides that, I have also worked in USA and Australia. I initially joined Caltex and worked there for almost 20 years. After that, I moved to PSO in 2001 and stayed there for 8 years. I was the Managing Director in PSO.Currently; I am working as the President, Petroleum Marketing in Byco. I was also part of the board of management at PSO and PRL.Presently; I am also a member of Board of Investment (BoI).

JT. What are the areas of operation of Byco in Pakistan?

I am looking after and heading the oil marketing company in Byco. We have redefined the region of Byco marketing two years back. In fact, we have redefined the whole direction. We have then made a vision that we want to be among the top 3 OMCs of the country. We are also trying to expand our retail network. We have given growth to our system on a fast track. Two years back when I joined Byco, there were about 32 outlets but, now we have over 206 retail outlets. These outlets are present in all of the four provinces of Pakistan, covering the areas from Karachi to Azad Kashmir. We are trying to increase this number by the end of this year. We are almost the 5th largest OMC among an industry of 12.However,we were on the 10th position earlier.

JT. Please explain the petroleum marketing business of the company.

We believe in a strong supply chain infrastructure. We are exporting as well as supplying the power. Imported expression is expected to increase. Currently, our turnover of 10 months is over 30 billion. We are building all of our activities according to good supply chain.
Our stations have reached the number of 206.We have started our active workings in Kemari and other areas. Besides that, we have finalized the arrangements on linear basis. There are about 13 operative stations in Karachi and another 3 to 4 will be operative in the next two to three months. We have about 4 to 5 stations in Lahore and the number is expected to reach from 8 to 9.We are trying to bring stations in urban sectors as well.

JT. What are the major challenges faced by the oil marketing companies in Pakistan and abroad?

In Pakistan, the formula of pricing and margin is observed as one of the lowest in the region. An oil marketing company has to build a good infrastructure and there is always the need of good equipments for the retail outlets. We have to monitor the quality and supply of the products. If the pricing and margin structure is not giving out a fair return then an oil marketing company faces many difficulties. Our industry is not completely deregulated yet. The most necessary step is to deregulate our industry. We had to face a major crash in December 2008 due to the overall fall of the oil prices.

JT. How has the current law and order situation affected your company?

Every other day, we have to shut down our business because of the situation of law and order. Many times strikes are being called. These strikes include transport strikes as well as strikes due to law and order. Besides that, supply chain gets disturbed because of the problems faced by the system of petrol pumps.

JT. What are your short term and long term strategies for marketing in Pakistan?

Our eventual goal is to be progressive in the market place; we want to be a major player in the market. Right now, our main objective is to be among the top 3 OMCs of the country. We want to supply the quality product and services to the customers. As far as deregulated market is concerned, consumer gets benefit in a long term strategy. We want to come forward as an integrated player in the long term strategy.

JT. What is Pakistan’s biggest challenge today in terms of growth and development?

As far as law and order situation is concerned, the continuity and the proper direction of the policy of the government are very necessary. These projects are considered as very capital intensive projects. When the policy of the government changes, it effects the investment and business policy of a company to a greater extent. There is a need of a proper and integrated energy policy. Government should focus on a long term vision and should announce a long term consistence policy.

JT. As a major oil refinery in Pakistan, what changes would you like to propose in government policies to assure better market conditions?

The first step which must be taken is to deregulate the whole industry and it should be market based. We should manage ourselves according to the dynamics of the international markets. Consistency of policy must be focused so that people invest with trust and make long term business plans. There is also a need of proper political stability and law and order.

JT. Have increases in fuel prices or other factors like the current law and order situation in the country, hampered future expansion plans?

The present situation is affecting the system of investment for sure. The lack in the overall circular debt is affecting the energy. Besides that, the disturbance in the current law and order situation affects the system of fuel prices which in turn disturbs the whole network of the business. Long term solution is needed in this case.

JT. What are your strengths in the face of such stiff competition?

I think living playing field and a healthy environment is good for a competition. According to me, a monopolistic situation should not be present at all.A competition ultimately provides benefit to the customers. The industry which will provide more benefits, facilities and products to the customers will survive better.

JT. Byco has been chosen as the Best Petroleum Company in the 6th Consumer Choice Awards 2010.What do you think were the reasons behind it and what role has Petroleum Marketing business played in it?

We got this award as we proved to be the fastest growing petroleum marketing company in the very difficult times. We achieved the growth of almost 300 %.We are still the fastest growing company this year. We have been trying to introduce new concepts. As it’s our objective to be a major player so we run our system according to this objective.

JT. Where do you see Pakistan in the next decade?

It mainly depends on the political situations. Pakistan has got very much potential. There is just the need of proper management of the available potentials. If we properly follow the plan of long term benefit then I believe that Pakistan will progress. We have a good market size. Pakistan can never progress unless and until the tax system will be improved. The development of Pakistan highly depends on the political stability as well as the present law and order situation. We should focus highly on the economic policies.

JT. Being a responsible professional, how do you manage your other activities in life?

I believe in proper time management. I like to give time to my social life as well. I try to relax and give quality time to my family in the evening. Other than that, I like to spend some time with my own self.

JT. What message would you like to give our readers?

Pakistan has got very much potential, resources and talent but, unfortunately we don’t utilize such blessings. If these blessings would be utilized with sincerity then Pakistan would become a developed country for sure.

Production and Role of Pharmaceutical industry in Pakistan’s economy

Pakistan has a developing and a vibrant Pharma Industry. At the time of independence, in 1947, there was hardly any pharmacy industry in Pakistan and the country was suffering in this regard to a greater extent. Today Pakistan has about 400 pharmaceutical manufacturing units, which also include those operated by 25 multinationals that are present in the country. Around 70% of the country's demand of Finished Medicine is met by The Pakistan Pharmaceutical Industry. In terms of share market, the domestic pharmacy market is almost evenly divided between the Nationals and the Multinationals.

The National pharmacy industry has shown a growing progress over the years, mostly in the last decade. The industry has invested significantly to improve itself in the last few years and in the recent times the majority of the industry is following Good Manufacturing Practices (GMP), compliant with the domestic as well as international Guidance. At present the industry has the capacity to produce a variety of product that range from simple pills to sophisticated Biotech, Oncology and Value Added Generic compounds.

According to the researches, although Pakistan’s pharmaceutical and healthcare sectors are expanding and evolving speedily, about half of the population has no access to the modern medicines. Clearly this presents an opportunity, but the government and industry's stakeholders are required to put more efforts. The value of pharmaceuticals that was sold in 2007 exceeded US$1.4bn, which equates to per capita consumption of less than US$ 10 per year and value of medicines sold is now expected to exceed US$2.3 B by the year 2012.

The Pharmaceutical market of Pakistan is estimated at over $1.5 Billion in value and bulk imports of raw materials are close to $450 million. The utility rates and other aspects of production have been experiencing a stable enhancement over the last couple of years. Prices of drugs have not increased over the last 7 years, most recently with China revoking its export subsidy by 8%; prices of raw materials are expected to shoot up further. Machinery and equipment is imported from China, Taiwan, Korea, India, Germany, UK, USA and Japan most of the time.
According to an expert, the regulation of price has given rise to the false belief that pharmaceutical companies are overpricing with reference to their products. Besides that, surging inflation and the deteriorating economic condition of the country has considerably affected company margins.

There is the need of a properly defined policy in this regard, as price fixing remains is in the control of the ministry. It is necessary for the pricing policy to work in automatic ways, keeping in view the interests of both patients and pharmacists. In addition, price control can help increase investment.

It was being informed that the production of drugs takes place under strict CGMP (Current Good Manufacturing Practice) principles, while a variety of dosage forms including liquids, tablets, capsules, dry syrups, creams and ointments, sterile ampoules, vials, metered dose inhalers can be produced. However, some companies’ products’ production for multinational companies is found to be worth Rs 1.0 billion.

The reputable companies are not involved in the smuggling of drugs while multinational companies refrain from such a thing as well. The doctors are responsible to support the interests of the patient, but unfortunately unethical and immoral practices seem to prevail in the community. Companies should identify their responsibility and, hence, should focus at maintaining excellence on reasonable prices, while marketing should also be patient-intensive.

It was being found that a meager seven percent claim of manufacturing is being satisfied on local basis as resources are not available in Pakistan. This is because of a lack found in petrochemical industry, which makes preliminary steps essential for our local industry. Certain companies have started such a thing, but it is disappointing that no basic research for making new drugs (molecular) is processed in the country. The quality standards of the ministry are not same for all, adding that role of the doctor could be limited through this access if it satisfies the patient to buy the same product on lower rates.
The ministry should keep an eye on Chinese drugs which are coming in Pakistan and should allow only those Chinese firms that are genuine. The pharmaceutical industry hires well qualified people; therefore, grey channel input is in the loss of the patient.

As for the budgetary changes, sustained increase in exports has been seen; therefore, duties should be revised on importing machines. In order to de-register the products, the Ministry of Health should play its dynamic role.
Pakistan is a developing pharmaceutical market, holds a large population and economic progress evident.However, and per capita drug spending was observed to be rather low at around US$9.30 in the year 2007. Classified spending accounts for 65% of total healthcare expenditure sourced through out-of pocket payments, international aid and religious or charitable institutions. Pharmaceutical spending accounts for less than 1% of the country's GDP, equivalent to levels in some neighboring countries but above that in some of the South Asian countries. The forecast period is probable to witness the marginal strengthening of the generics sector, albeit more in terms of volumes than values. The share of generics is also seems to increase further as major drugs come off-patent in the near term, to the likely benefit of the generics-dominated local industry.

With an export turnover of over US$ 100 Million as of 2007, the Pakistan pharmacy industry is relatively young in the international markets. Pakistan Pharma business boasts of quality producers and many units are approved by regulatory authorities around the world. Like domestic market where in the last five years, the sales in international market have gone almost double. The pharmacy industry is making efforts to an Export Vision of USD 500 Million by 2013. In the meantime, exports are also expected to be boosted by new regional and global opportunities.
Above all, the Pakistan Pharmaceutical Industry holds a successful developing business, providing high quality essential drugs at affordable prices to Millions. Technologically, well-built and self reliant National Pharmaceutical Industry is not only playing a specific role in promoting and sustaining growth in the vital field of medicine within the country, but is also set in a good manner to take on the international markets.

Conversation with Mr.Salih Demir Pazarci, Managing Director Pak-Turk Businessmen Association

He is a man who possesses the qualities of sincerity and passion towards his job. He always wishes for stronger trade relations between Turkey and Pakistan. According to Mr.Salih Demir,”The stronger interaction in business is bringing the two brotherly countries closer”.

1.Tell us something about your professional background?

I completed my MBA at University of Leicester in UK. Right now I am the Managing Director of Pak-Turk Businessmen Association.

2.How do you observe the Park-Turk business relations?

The Park-Turk business relations are going in a good direction. The stronger interaction in business is bringing the two brotherly countries closer. In order to expose the business communities of the two countries, Pak-Turk Businessmen PTBA has organised various bilateral business trips.
So far, with the help of PTBA’s customised business and trade organisations, a large number of Turkish businessmen and entrepreneur visited Pakistan and established business relations with Pakistan’s business and industry circles, and quite a large number of Pakistani leading businessmen and entrepreneurs also visited Turkey to be exposed to the opportunities that Turkey offers for international and regional trade.

3.What changes would you like to bring in the Park-Turk business relations?

I am looking forward for a more developed business relations between Pakistan and Turkey. Businessmen from Pakistan are very passionate and hardworking. I expect the business world of Pakistan to be more groomed with a strong hold.
We offer guidance for Pakistani businessmen. An educated and well qualified businessman is always given a priority everywhere.

4.According to you, which steps should be taken to improve the economic situation of Pakistan?

In order to improve the economic situation of Pakistan, it’s very necessary to control the overall situation of Pakistan. Besides; there is always a need of well educated and sincere person to improve the economic situation in Pakistan.

5.You showed great interest in building up schools in Karachi? Why do you think it was important to set up schools in Karachi?

We did it because we wanted to provide quality education. Turkish academic institutions provided quality education and lodged and boarded facilities to more than 5,000 students in 19 cities of Pakistan. More than 40 per cent of these students received full scholarships.

6.What is the reason behind the good economic situation in Turkey?

Good economic situation in Turkey is all because of the proper system there. I would say again that a good education plays a main role for a good economic situation. Besides that, awareness in people is another necessary tool.

7.How do you think, the current situation here is affecting the business of Pakistan?

A tough situation in any country ultimately gives a tough time to the business and economic situation of that country. Strikes, mishaps and political controversies create much disturbance and obstacles for the business world of Pakistan.

8.What is your suggestion to the new businessmen?

Give priority to a good education. Be aware of updates and everything around you and take the best you can from your experience. I have observed that many of the new businessmen, especially youngsters like to create short cuts in order to become a successful businessman. Try to avoid short cuts in the world of business as the world of business needs experience and quality.

9. How do you think that the Pak-Turk Businessmen Association is improving the trade relations between both the countries?

The Pak-Turk Businessman Association is playing a main role to improve the trade relations between Pakistan and Turkey. We offer guidance and maintain a list of contacts for Pakistani businessmen who wish to carry on business and trade relations with individual Turkish businessmen or with companies.

10. Your message to the readers?

Everyone has the potential to do something better for the country. You should make efforts for a better Pakistan. Youth should focus on education. Education and awareness should be brought up and maintained to do something better for Pakistan.